AskGamblers goes to Catena Media

21 Feb 2025
1 min. read

Catena Media has acquired affiliate website AskGamblers.com for €15m.

Catena Media, with its headquarters in Silema, Marta, since 2012, focuses on Swedish, Norwegian, Finnish, markets as well as gaming in Netherlands and the United Kingdom.

AskGamblers.com is an influential center, based in Serbia, employing 30 people. In the first quarter of 2016, AskGambler’s sales are estimated on the level of €810,000. It is a great deal for Catena Media, as their CEO, Robert Andersson, says: “We are incredibly proud of acquiring AskGamblers which is one of the best brands in the affiliate market and whose operations are a perfect fit for Catena Media”.

Catena Media will be the owner of all affiliate accounts, domains, mobile apps and social media accounts which will be transferred from AskGamblers.

The whole €15m deal with be implemented in three steps: €3m at the beginning, then €8.25 after all data is successfully transferred, and the last part – €3.75m six months after the process is completed.

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