Inspired and Gala Coral to begin European Championships in style
The company’s Rush Football 2 Matchday is to be available in all Gala Coral retail venues across the UK by the 10th of June to coincide with the start of the UEFA European Championships.
Rush Football 2 delivers a non-stop Matchday experience across all platforms. The virtual sports product enables to view and bet on 8 matches simultaneously every 3 minutes, replicating a truly life-like football betting experience. Rush Football 2 Matchday has been customized particularly for Gala Coral and the European Championships. English television and radio presenter and journalist Lynsey Hipgrave appears in Rush Football 2 Matchday Centre and the games are brought to life with Ian Darke’s unique commentary.
Steve Rogers, CCO Digital Games, Inspired, said: “In line with our strategic ambition to bring Rush Football 2 Matchday into UK LBO’s in time for UEFA Euro 2016, I’m delighted to make this announcement in partnership with Gala Coral. As the nation becomes gripped by football fever with the home nations gearing up for the Euros, we have the perfect opportunity to engage more players than ever with Rush Football 2 Matchday; the most realistic and premium football betting product on the market.”
“The European Championships promise to be a real growth driver for our UK LBOs, and launching Inspired’s market leading multi-match virtual football product ties in perfectly with our retail strategy for the Euros and beyond,” Mark Kemp, Gaming Director, Gala Coral added.
Headquartered in London, Inspired is a global technology company that supplies its game and technology content to over 35 countries. Inspired’s Virtual Sports are among the world’s most original and innovative products.
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