Playtech to supply Norsk Tipping with their games

Playtech, the world’s leading omni-channel gaming software and services supplier, has won a coveted contract to provide Norway’s state-owned gaming operator with locally adapted games across more than 4,300 interactive gaming terminals.

Playtech was one of eight companies fighting for the contract during the procurement process, and one of three to win it. With the deal with Norsk Tipping, Playtech will be able to further develop its interactive terminal games offering. In August, Playtech will begin delivery of a suite of interactive retail gaming portfolio designed uniquely for the Norwegian Belago (bingo halls) and Multix (retail).  Videobet Interactive Sweden, Playtech’s subsidiary is one of three suppliers chosen to bring new content for all Norsk Tipping interactive gaming terminals. The two-year long contract includes an option for two further one year extensions. The deal follows Playtech’s current contract to provide Norsk Tipping with more than 4,300 gaming terminals together with the innovative TruServ platform, the engine that powers the Norwegian retail and bingo hall gaming markets. Shimon Akad, COO, Playtech, said: “We have an excellent relationship with Norsk Tipping and this news only serves to reinforce this. We’re delighted both with the outcome of the procurement process and scoring highest among our competitors. “The content agreement is in line with our regulated markets strategy and strengthens our market share in Norway alongside our existing software, systems and hardware provision.” 

Lene Finstad, EVP Product and Brands, Norsk Tipping, commented: “We are excited to have Playtech as one of our three partners for the delivery of new interactive terminal games. In its tender the company demonstrated a deep understanding and a highly attractive games strategy for the Belago and Multix markets, and we look forward to bringing a wide range of new content to these markets to further develop them in a responsible, yet attractive way.”

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